Driving Force: Creating a Great Job Listing is Important Part of Recruitment


Driving Force: Creating a Great Job Listing is Important Part of Recruitment

An important tool in your recruitment toolbox should be an attention-grabbing job listing. Before you start, you must first determine who your audience is. Once you know who you are writing for, you need to think about ad placement: do you want online or print.

If you’re posting your job listing online then you can safely assume that people will most likely read it on their smartphones, so keeping it short and to the point is more important than ever.

If you are posting a print ad, you need to check what the word count is allowed.

The Driving Force’s Best Tips for Writing a Good Job Posting

  • Make it easy to read  
  • Include a company overview  
  • Provide a description of the position in a brief paragraph  
  • Summarize the personality characteristics of good candidates  
  • List the position responsibilities  
  • List the position requirements and location of job 
  • Provide additional information and how to apply

Remember to be creative with your postings. There are less ‘rules’ compared to past thinking for what you can and can’t say in a job posting (but being professional will always be in style), so if you feel like being creative to attract the right fit, do it! You will attract a great candidate that wants to be part of making your company successful.

School Bus Driver Example:

Earn while you learn! Now ANYONE can become a Bus Driver and make a difference in our Community.

XYZ Bus pays for your Commercial Driver’s License and all of your training for new drivers – PLUS a $xxx Sign-On Bonus for new and CDL-qualified drivers.

We are seeking motivated and enthusiastic individuals looking to succeed in a place where you can advance and grow professionally! If you enjoy being a difference-maker in a child's life, then we are looking for you.

Apply Online or email XXX

A Part-Time School Bus Driver with XYZ Bus Can Expect:

  • Flexibility – with 20-24 hours per week – or more. Home every night!
  • Wages – starting pay at $xxx, more for experienced drivers
  • 2 to 4 routes daily weekdays (about 4 hours +/-) each day during school sessions.
  • Optional additional work opportunities and earning compensation:
    • Charters
    • Fields Trips
    • After-school activities
    • Mid-day routes
  • Annual Retention/Performance/Safety Bonus
  • Work from our conveniently located base

Qualifications and Skills:

A valid Class A or B Commercial Driver's License (CDL), preferably with P & S endorsements, XYZ Bus can assist with needed training and endorsements
An acceptable Driving Record
An Acceptable Pre-Employment Drug Screen Result
An Acceptable Criminal Background Check Result

Benefits and Perks:

We offer continued paid training. Advancement within the company is both available and commonplace.
Referral and Retention Bonuses.
XYZ Bus is a local, family run business that has been in the community for 100 years. We offer a family-oriented and employee-first culture where every single team member has a critical voice in the decision-making process.

Motorcoach Operator Example:                                                     

Are you a people person who loves to drive and travel? If you love responsibility and being your own boss, then we have the job for you! XYZ is looking for an experienced commercial driver to transport passengers in a motorcoach. Visit such locations as Quebec City, Washington, DC or Myrtle Beach. Take your favorite sports team to their next game or fans to watch them play. Pack your suitcase and start your adventure as a motorcoach operator at XYZ!       

We offer a flexible schedule with full and part-time positions available. XYZ operates 7 days a week. Opportunities include scheduled route service or flexible group tours. Competitive salary.                                  

Primary Responsibilities

Communicates with all passengers, tour guides and the general public
Oversees and assists in the loading and unloading of passengers and baggage
Conducts established safety and operational inspection of assigned vehicle daily                                  

Experience: Applicants must have one year of full-time, or equivalent part-time, commercial driving experience. Current and valid CDL Class B License with Passenger and Air Brake endorsements. If you are not current, we will help you. Current and valid DOT Medical Card. Good driving record


Dental & Medical                                                                
401k with company match                                                           
Paid sick time                                                                    
Company credit card and phone

Apply Now! Contact XXX or Apply online


Visit Driving Force webpage for more tips and information.

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